Growth Marketer - Paid Marketing Lead

Are you someone who wants to make the world a better place — not content to work for yet another company the world doesn't need? We’re looking for a smart, driven, and hard-working growth marketer to take our team to the next level.

Our mission

Diet Doctor is a health company that aims to empower people everywhere to dramatically improve their health. We focus on lifestyle interventions — not medication or surgery.

What are the important components of a healthy lifestyle for those with obesity or type 2 diabetes? How can people implement this lifestyle in a sustainable way?  

Currently, no major health organization in the world has an effective answer. We aim to change that. We are already the #1 low-carb and keto website in the world, and are hard at work expanding our offerings so that we can help as many people as possible. 


  • We’re the #1 low-carb and keto site in the world.
  • We’re fully funded by our members, which means we don't need to show any ads or sell any physical products.
  • We attract about 5 million monthly visits, have 73,000+ paying members, and 60+ employees (from 20+ different nationalities). 
  • We're among the top 5 nutrition websites in the world ranked on Trustpilot, and have strong Glassdoor ratings.

Our culture

At Diet Doctor, we aim to always live our four company values: trustworthiness, simplicity, inspiration, and goodness. Few things in life are as exciting and rewarding as working toward meaningful change alongside other like-minded people.

We believe building a team of top performers — who live by our values and get great things done fast — will significantly increase our ability to make rapid progress toward our purpose.  

The challenge

Diet Doctor’s next step is to become the #1 weight loss service in the world. The challenge for you as a growth marketer is to help us succeed — taking our paid marketing to the next level. You will play an important role on Diet Doctor's journey, increasing the pace of growth by acquiring more new members. 

What you'll do

  • development and execution of customer acquisition strategy globally via paid channels (initially Google Ads, Microsoft Ads, and Facebook Ads)
  • ensuring all paid marketing campaign work undertaken is driving toward overall business goals
  • monitor and analyze campaign/channel quality
  • oversee investment allocation to reach business performance KPIs 
  • develop an effective optimization process to quickly identify and respond to changes in performance
  • analyze reports to extract insights and transform those insights into actionable changes that will accelerate growth and increase efficiency.


What's in it for you?

  • Meaningful work: Lead all our paid marketing initiatives, enabling us to empower millions of people all over the world.
  • Meaningful relationships: Be part of a massively driven, ambitious, and kind culture filled with people who want to do good in the world. We try to optimize happiness by keeping track of employee satisfaction (Officevibe), using a minimalist workflow process (Trello), minimizing meetings, and allowing for long uninterrupted blocks of work.
  • Rapid growth: We'll give you lots of responsibility, as well as the support you need to do great things and learn fast. We urge you to keep growing; the company will happily pay for courses or conferences you want to attend. 
  • Great compensation: We offer market-level salary, overtime pay, office bonuses, and the chance to own a meaningful part of the company through our employee stock-offering plan.

Who you are

You have:

  • previous experience with an in-house performance-marketing team or performance-marketing agency.
  • experience working with performance KPIs, and a clear understanding of metrics relationships and causes in the performance changes.
  • experience working with Facebook Ads, Google Ads, and Google Analytics.
  • strong proficiency with data (pivot tables, vlookups, basic modeling) and a strong analytical mindset.
  • belief in the importance of our values: trustworthiness, simplicity, inspiration and goodness.
  • a strong desire to do something meaningful.
  • excellent written and spoken English.


  • love to work independently and get things done fast with consistently high quality.
  • thrive in a fast-paced and unstructured environment. You're a strong storyteller and you build cases with data.

Apply now

This is a full-time position, working primarily from our beautiful and airy headquarters at Vasagatan 40 in Stockholm, just opposite the central station.

Do you currently live somewhere else but speak excellent English? For exceptional candidates, we’ll help with your move, finding a place to live, and sponsor your visa.

Timing not perfect? Reach out anyway – we’ll wait for the right person.

Or, know someone who would be a perfect fit? Let them know!

Diet Doctor HQ

Vasagatan 40
111 20 Stockholm Directions View page

What we do

We empower people with insights, technology and delicious food. Doing what we do requires a wide range of talents and skills in our team. From engineering amazing tools, to writing evidence-based guides or inspiring stories, to shooting beautiful videos, to creating fantastic recipes and more.

  • Technology

    We build tools and apps that make it simpler for people to start and sustain a healthy low-carb lifestyle. Our engineering team has massive challenges ahead, and it’s growing rapidly.

  • Food

    We create amazing low-carb recipes, meal plans and cooking videos. Our site offers more than 1000 free recipes, empowering people to eat delicious food while improving their health.

  • Insights

    We write guides and inspiring stories, that make low carb simple. For popular low-carb searches we’re often the first result on Google, a responsibility we take very seriously. We keep working hard to make sure our advice is effective, inspiring and solidly evidence-based.

  • Video

    We create low-carb related video courses, cooking shows, short documentaries, interview videos, high-quality presentations and more.​

Our rocketship

At Diet Doctor, you have the opportunity to join a rapidly growing startup that is already very profitable and successful.  

During the last five years, our company has on average more than doubled in size every year, with zero venture capital, while staying profitable. This makes our company unique. is now visited by half a million people per day, and we have more than 75,000 paying members, who rate us very highly.

But this is still just the early beginning, most of our challenges are still ahead of us. LEARN MORE

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